FINE TUNING

Graham Fuchs has been working mobile, console, and PC video games as both an executive and a consultant for over 20 years.  Specializing in production and design, he has consulted on a broad range of projects for game publishers, mobile developers, hardware companies, venture capital firms, and startups.  He also provided business development for platform providers, software technology companies, and hardware manufacturers to secure deals in the gaming space. 

 

At Crunchyroll Games, Graham was VP of Production where he built out the publishing team to adapt and operate Asian F2P mobile games for the Western market based on popular anime.  He also pioneered a feature driving Crunchyroll subscribers into Crunchyroll’s mobile games to improve F2P monetization and retention while encouraging SVOD subscription and reducing churn.  He grew the games business from $5M to $100M in revenue.

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As Executive Director of Games at Sony Pictures, Graham set the vision for the company’s slate of mobile games based on Sony Film and TV properties.  He selected concepts and developers appropriate for each properties and bulit a production team to manage the development and live operations of each title. He grew the games business from $10MM to $50MM in revenue.

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As VP of Product at High 5 Games, managing their slate of mobile F2P social casino titles and running their internal development team.  There he initiated a refresh of their flagship F2P game, ending a multi-month revenue decline, and implemented new monitezation features and in-game events that resulting in year over year revenue growth. 

 

At mobile game startup Lotto Interactive, Graham was SVP of Production where he establishing the product strategy, creative direction, and technical guidelines for their slate of mobile games, identifying and hiring developers to create products and prototypes to pitch to customers.  He also established the feature set for the company’s host app.

 

Prior to entering the mobile space, Graham worked at Activision for thirteen years, most recently as Vice President of Production overseeing the Spider-Man and action franchises.  He produced games based on both original and licensed intellectual property, for hardcore and casual audiences, with budgets from $75K to $60MM.  Whether a title had a schedule of a few months or several years, he never missed a ship date.

 

Graham also established Activision’s creative review process to evaluate and improve all titles at major milestones.  He was also a skilled firefighter, working on site with developers to help distressed projects meet quality and schedule goals.  He was the go-to person to create pitches for potential licensors such as Star Wars, The Simpsons, and The Sopranos.

 

Before moving into production, Graham worked in the Business Development department, scouring the video game community for talent, taking original pitches from developers, and placing projects with the appropriate teams. He signed Activision’s first deals with Treyarch and Vicarious Visions (both later acquired by the company), and negotiated the co-production with Lucasarts on Jedi Knight II.

 

Prior to Activision, Graham began his career in the entertainment industry, working in the story department at NBC, the TV talent department at ICM, and marketing department at HBO.

 

He has been an avid gamer and entertainment junkie all his life.